Urology Practice Growth | Setting Clear Business Goals
What makes goal setting for urology practices unique? Several things. The highly competitive nature of urology means specific, data-driven goals
January 12, 2024
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5 Marketing Misconceptions in the Healthcare Industry
Growing a healthcare practice is not easy, especially if you don’t have all the right information. There are a lot
December 1, 2023
Powerful Medical Marketing: Why PPC Ads Work
Today, around 90% of healthcare searches take place online. That means your practice’s online presence and reputation are more than
December 1, 2023
A Guide to Designing a Successful Digital Marketing Campaign for OBGYNs
In today’s digital world, a robust digital marketing campaign is mission-critical for OBGYN practices to effectively connect with patients 24 x 7, provide ongoing education, and maintain a solid online presence. This post will give some practical action items for implementing a successful digital marketing campaign tailored for an OBGYN practice.
September 13, 2023
How to Improve Your Practice’s Reputation Online and Beyond!
It’s no secret that your practice’s reputation can be a driver of your patient acquisition and retention. Good reviews and
April 4, 2023
2023 Healthcare Marketing Trends
One thing we have learned from the post-pandemic era in healthcare is that we must prepare for what is to
December 8, 2022
10 Online Medical Marketing Scams to Avoid
When you’re running a practice and caring for patients, building a purpose-driven marketing plan, creating high-quality content, and optimizing current
December 2, 2022
5 Pages Your Healthcare Website Absolutely Needs
Your healthcare website is one of the most important touch points in the patient experience. It is often the first
November 29, 2022
10 Best Healthcare Marketing Strategies that will Grow your Practice
With the holidays around the corner, now is the ideal time to plan for the new year.
A new year will always bring changes, and as healthcare marketing experts it’s our job to stay ahead of trends and plan for success.
In healthcare, it’s important to strategize with plenty of time for both approval and implementation. Often there can be some red tape to navigate regarding budgets, marketing plans, and the calendar year so it is wise to get started before you feel behind.
Here are our 10 best healthcare marketing strategies that will grow your practice in 2023 – and beyond.
November 18, 2022
HealthLinks: Mental Health
Keep your website, newsletter, and social media content fresh and engaging with these Healthwise HealthLinks. The copy promotes timely health
October 31, 2022
Urology Practice Growth | Setting Clear Business Goals
January 12, 2024
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What makes goal setting for urology practices unique? Several things. The highly competitive nature of urology means specific, data-driven goals are essential. Additionally, your urology practice marketing, budgeting, and financial goals are all informed by urology-specific factors and metrics. And because the urology healthcare industry is always evolving, tracking progress and measuring results are critical
5 Marketing Misconceptions in the Healthcare Industry
December 1, 2023
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Growing a healthcare practice is not easy, especially if you don’t have all the right information. There are a lot of practices that have been operating off of old practice growth strategies that were just never true. We’ve created a list of the misconceptions we see most often and what to do about them. Misconceptions
Powerful Medical Marketing: Why PPC Ads Work
December 1, 2023
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Today, around 90% of healthcare searches take place online. That means your practice’s online presence and reputation are more than just important – they’re critical to your growth and success. Fortunately, there are multiple marketing strategies that can greatly impact your visibility and reach when skillfully executed. Pay-Per-Click (PPC) advertising is one such strategy. PPC
A Guide to Designing a Successful Digital Marketing Campaign for OBGYNs
September 13, 2023
No Comments
In today’s digital world, a robust digital marketing campaign is mission-critical for OBGYN practices to effectively connect with patients 24 x 7, provide ongoing education, and maintain a solid online presence. This post will give some practical action items for implementing a successful digital marketing campaign tailored for an OBGYN practice.
How to Improve Your Practice’s Reputation Online and Beyond!
April 4, 2023
No Comments
It’s no secret that your practice’s reputation can be a driver of your patient acquisition and retention. Good reviews and a great overall sentiment about your practice can lead to natural success, but that’s not all built online. In fact, your practice’s reputation is far beyond that. Here are a few ways you can continue
2023 Healthcare Marketing Trends
December 8, 2022
No Comments
One thing we have learned from the post-pandemic era in healthcare is that we must prepare for what is to come – and adapt. There have been several changes over the last two years, and perhaps more to come. There is talk of an economic downturn, which always affects the healthcare industry. Practices, individual providers,
10 Online Medical Marketing Scams to Avoid
December 2, 2022
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When you’re running a practice and caring for patients, building a purpose-driven marketing plan, creating high-quality content, and optimizing current campaigns is the last thing you have time for. If you’re evaluating medical marketing agencies to help grow your practice, be weary of those that use high-pressure sales tactics and these 10 online medical marketing
5 Pages Your Healthcare Website Absolutely Needs
November 29, 2022
No Comments
Your healthcare website is one of the most important touch points in the patient experience. It is often the first place patients visit to get to know your organization and the services you provide. As we shift into a new year, consider your healthcare website. If you do not have one, it is essential to
10 Best Healthcare Marketing Strategies that will Grow your Practice
November 18, 2022
No Comments
With the holidays around the corner, now is the ideal time to plan for the new year.
A new year will always bring changes, and as healthcare marketing experts it’s our job to stay ahead of trends and plan for success.
In healthcare, it’s important to strategize with plenty of time for both approval and implementation. Often there can be some red tape to navigate regarding budgets, marketing plans, and the calendar year so it is wise to get started before you feel behind.
Here are our 10 best healthcare marketing strategies that will grow your practice in 2023 – and beyond.
HealthLinks: Mental Health
October 31, 2022
No Comments
Keep your website, newsletter, and social media content fresh and engaging with these Healthwise HealthLinks. The copy promotes timely health themes by highlighting topics in the Healthwise Knowledgebase. Use the copy below on your website homepage or condition-specific pages, and create links to the related Healthwise Knowledgebase topics. You can also place the copy in