eHealthcare Leadership Award Winner
We are happy to announce that The Bethencourt Group, a custom cardiac & thoracic surgery website designed by Practis, won a
November 17, 2015
News and Insights
News
Stay up to date on important industry topics with our latest news, blogs, and more.
Why Healthcare Marketing Matters to Me
As a healthcare marketing professional, I am often asked what drives me—why I am passionate about healthcare marketing and why
November 9, 2015
Healthwise E-Links – Influenza Vaccination Week
It’s almost that time of year again—flu season. National Influenza Vaccination Week (NIVW), which takes place December 6–12, presents an
November 4, 2015
Healthwise Knowledgebase – Spanish and Catholic Versions Now Available!
We are happy to announce that we now offer both the Spanish and Catholic versions of the Healthwise Knowledgebase.
October 28, 2015
November 2015 – Healthwise E-Links – Chronic Obstructive Pulmonary Disease (COPD)
November is COPD Awareness Month. COPD is a serious lung disease that makes it hard for people to breathe due
October 26, 2015
How an online financing center can help ease cash flow issues for healthcare providers
The beginning of each year means insurance deductibles kick-in and, for many healthcare providers, a dip in cash flow. But
October 13, 2015
Dobies Health Marketing Launches New Healthcare Marketing Product
Dobies Health Marketing is pleased to announce the launch of its new product, soviews+, a comprehensive analysis of competitive messaging
October 7, 2015
Are you adding structured data to improve your search results? If not, you should be…
Structured data helps search engines, such as Google, to better understand the information on your healthcare website. Search engines use
September 25, 2015
September 2015 Healthwise E-Links – Health Literacy
Old or young, highly educated or not. Anyone can have trouble understanding and acting upon health information, at any point
September 23, 2015
Strategic Healthcare Marketing Features Dobies Health Marketing Award-Winning Campaign
As a new employee at Dobies Health Marketing, I was impressed to learn that our firm was recently featured in
September 14, 2015
eHealthcare Leadership Award Winner
November 17, 2015
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We are happy to announce that The Bethencourt Group, a custom cardiac & thoracic surgery website designed by Practis, won a 2015 silver award for Best Overall Internet Site of a Medical Practice/Clinic/Outpatient Facility from Strategic Healthcare.
Why Healthcare Marketing Matters to Me
November 9, 2015
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As a healthcare marketing professional, I am often asked what drives me—why I am passionate about healthcare marketing and why I think it is so important. The answer is simple: I care about my health and the future of our healthcare system, and I want to make a difference in people’s lives. Like many healthcare
Healthwise E-Links – Influenza Vaccination Week
November 4, 2015
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It’s almost that time of year again—flu season. National Influenza Vaccination Week (NIVW), which takes place December 6–12, presents an opportunity to educate and engage your members and patients about the influenza vaccination and the flu. With lots of information about the vaccine and about preventing and treating the flu, the Healthwise Knowledgebase has you
Healthwise Knowledgebase – Spanish and Catholic Versions Now Available!
October 28, 2015
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We are happy to announce that we now offer both the Spanish and Catholic versions of the Healthwise Knowledgebase.
November 2015 – Healthwise E-Links – Chronic Obstructive Pulmonary Disease (COPD)
October 26, 2015
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November is COPD Awareness Month. COPD is a serious lung disease that makes it hard for people to breathe due to lung damage. COPD is almost always caused by smoking. There is no treatment to reverse lung damage that has already occurred, but there are ways to manage COPD symptoms. Fortunately, the Healthwise Knowledgebase is
How an online financing center can help ease cash flow issues for healthcare providers
October 13, 2015
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The beginning of each year means insurance deductibles kick-in and, for many healthcare providers, a dip in cash flow. But it doesn’t have to be that way. Patients now have options when it comes to managing and paying for their health care. This added flexibility allows them to get the treatment they need now and
Dobies Health Marketing Launches New Healthcare Marketing Product
October 7, 2015
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Dobies Health Marketing is pleased to announce the launch of its new product, soviews+, a comprehensive analysis of competitive messaging and advertising data that empowers healthcare leaders and marketers to make highly informed decisions about local advertising efforts: Uniquely designed for healthcare marketers by healthcare marketers, soviews+ is an interactive, online profile that delivers hard-to-find data
Are you adding structured data to improve your search results? If not, you should be…
September 25, 2015
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Structured data helps search engines, such as Google, to better understand the information on your healthcare website. Search engines use this information to determine how your website’s content is indexed in its search results. Structured markup also makes your content eligible for enhanced presentation of search results. In the near future, Google expects rich snippets
September 2015 Healthwise E-Links – Health Literacy
September 23, 2015
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Old or young, highly educated or not. Anyone can have trouble understanding and acting upon health information, at any point in time. October marks Health Literacy Month, which is a great time to help your members and patients learn how to make better health decisions. The Healthwise Knowledgebase is full of resources to help people
Strategic Healthcare Marketing Features Dobies Health Marketing Award-Winning Campaign
September 14, 2015
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As a new employee at Dobies Health Marketing, I was impressed to learn that our firm was recently featured in Strategic Healthcare Marketing for our award-winning 2014 campaign, Megan’s Journal: A Personal Journey through Breast Cancer Treatment and Triumph. You can read the full story in Strategic Healthcare Marketing here. As the article explains, Megan’s Journal