2022 Audiology Market Forecast – Are You Ready for What’s Coming?
Spoiler alert! Audiology marketing forecasts bear a lot of similarities to weather forecasting. This past 4th of July weekend the
July 21, 2022
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Stay up to date on important industry topics with our latest news, blogs, and more.
What Healthcare Marketers Need to Know about Ensuring Privacy When Running Facebook Ads
Facebook Ads for Healthcare Marketing Facebook has long been an ideal medium to connect with friends, customers, and consumers. It
July 20, 2022
30 Years & Still Growing Strong: New Specialists Join the Dobies Health Marketing Team
KANSAS CITY, Mo. — As Dobies Health Marketing continues to grow an impressive client base and ever-expanding portfolio of capabilities,
July 5, 2022
Medical Marketing Tips for Your Healthcare Organization
Marketing in healthcare can often feel overwhelming. Like any industry, we must evolve to meet the needs of our patients.
June 24, 2022
HealthLinks: Keeping Children Safe
Keep your website, newsletter, and social media content fresh and engaging with these Healthwise HealthLinks. The copy promotes timely health
June 10, 2022
Online Physician Bios that Attract Patient Interest
One of the primary reasons patients go online is to research physicians prior to trusting them with their healthcare needs.
June 8, 2022
5 Tips for Driving New Patient Leads with a QR Code
QR codes have been around since the late 90s, but the technology seemed to be ahead of its time. It wasn’t
May 26, 2022
How to Prioritize Web Accessibility Required Changes
You may have heard about the increased need to update your website to be accessible to all people, including those
May 20, 2022
Dobies Health Marketing Celebrates 30 Years of Excellence
KANSAS CITY, Mo.— Years before the healthcare industry had HIPAA laws, telehealth, robotic surgery, AI-driven decision support, and mobile health
May 19, 2022
7 Rules to Picking an Audiology Marketing Firm That Will Help You Grow Your Practice
Before You Spend Another Dime on Marketing, You Should Know… Want to attract more new patients and hit your goals?
May 17, 2022
2022 Audiology Market Forecast – Are You Ready for What’s Coming?
July 21, 2022
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Spoiler alert! Audiology marketing forecasts bear a lot of similarities to weather forecasting. This past 4th of July weekend the weather forecast for Saturday was for a chance of severe thunderstorms here in the New York, New Jersey, and Connecticut area. So what did lots of people do? Many people read the headline and with
What Healthcare Marketers Need to Know about Ensuring Privacy When Running Facebook Ads
July 20, 2022
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Facebook Ads for Healthcare Marketing Facebook has long been an ideal medium to connect with friends, customers, and consumers. It can be said that Facebook has been a leader in getting in front of a desired audience. Facebook is a highly effective venue to reach a wide range of eyeballs, and this appeal is enticing
30 Years & Still Growing Strong: New Specialists Join the Dobies Health Marketing Team
July 5, 2022
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KANSAS CITY, Mo. — As Dobies Health Marketing continues to grow an impressive client base and ever-expanding portfolio of capabilities, the Kansas City-based healthcare marketing agency is also steadily expanding its team. This month, two new specialists joined the firm: Sara Davis, Senior Marketing Specialist, and Tori Klein, Marketing and Client Services Specialist. “Together and
Medical Marketing Tips for Your Healthcare Organization
June 24, 2022
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Marketing in healthcare can often feel overwhelming. Like any industry, we must evolve to meet the needs of our patients. No longer can you fall back on excuses like, “We don’t need to expand our patient volumes,” or “Patients will come to our location because it is the closest” or “Everyone knows me as I’m
HealthLinks: Keeping Children Safe
June 10, 2022
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Keep your website, newsletter, and social media content fresh and engaging with these Healthwise HealthLinks. The copy promotes timely health themes by highlighting topics in the Healthwise Knowledgebase. Use the copy below on your website homepage or condition-specific pages, and create links to the related Healthwise Knowledgebase topics. You can also place the copy in
Online Physician Bios that Attract Patient Interest
June 8, 2022
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One of the primary reasons patients go online is to research physicians prior to trusting them with their healthcare needs. Patients may hear about a particular specialist or want to learn more about the credentials of a certain provider. This is a great opportunity to welcome a patient to your healthcare website and make a
5 Tips for Driving New Patient Leads with a QR Code
May 26, 2022
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QR codes have been around since the late 90s, but the technology seemed to be ahead of its time. It wasn’t until recently that there has been widespread adoption and increased use of QR codes. A QR code allows for scanning and automatic data capture, embedding 200 more times information than a standard barcode with its
How to Prioritize Web Accessibility Required Changes
May 20, 2022
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You may have heard about the increased need to update your website to be accessible to all people, including those with disabilities. It may feel like an overwhelming task, but it is important to get started. There are some things to prioritize, so you can improve the user experience for all people and protect yourself
Dobies Health Marketing Celebrates 30 Years of Excellence
May 19, 2022
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KANSAS CITY, Mo.— Years before the healthcare industry had HIPAA laws, telehealth, robotic surgery, AI-driven decision support, and mobile health apps, Dobies Health Marketing was already paving the way for what was to come. In a sea of creative agencies vying to help healthcare organizations advertise, Carol Dobies, the company’s founder, understood the value of
7 Rules to Picking an Audiology Marketing Firm That Will Help You Grow Your Practice
May 17, 2022
No Comments
Before You Spend Another Dime on Marketing, You Should Know… Want to attract more new patients and hit your goals? But your current marketing isn’t doing much if anything for you? You’re not alone. The biggest mistake we see over and over is that practices don’t have a clear set of selection criteria to use