
Top Audiology Marketing Methods With Neil Clutterbuck, President of EARtrack
What’s one of the biggest obstacles every audiologist faces in helping people improve their hearing? It’s not hearing problems. There
Stay up to date on important industry topics with our latest news, blogs, and more.

What’s one of the biggest obstacles every audiologist faces in helping people improve their hearing? It’s not hearing problems. There

The challenge of growing your practice isn’t due to a lack of patients—the challenge is getting them through the front

In marketing, as in life, first impressions matter. Research shows it only takes about 90 seconds for a customer to

Do you own a car, or drive one? Would you say it works pretty well to get you from your

What’s the easy way to continue to attract more audiology patients to your practice and help provide more hearing aids?

How can you keep your audiology practice afloat in the midst of the current sea change, with increased competition in

Find out the simple way to grow your practice even if a big box store is across the street. Sure

Discover how to help more patients by using this one rarely used strategy. Watch the interview with Douglas Beck of

Consumer healthcare marketers know millennials – generally defined as people born between 1980 and the early 2000s – are one of

I speak for all of us at Dobies Health Marketing when I say this: we LOVE what we do at

What’s one of the biggest obstacles every audiologist faces in helping people improve their hearing? It’s not hearing problems. There is plenty of that around. All too often the biggest obstacle to providing patients with the hearing aids they desperately need is a lack of understanding of the enormous value packed into these amazing devices

The challenge of growing your practice isn’t due to a lack of patients—the challenge is getting them through the front door. So how can you overcome people’s natural tendency to delay treatment, for up to 7 years or longer? Watch the interview with Jim to discover a simple but powerful way get more patients into

In marketing, as in life, first impressions matter. Research shows it only takes about 90 seconds for a customer to form an opinion about a product—and a surprising percentage of his or her assessment (62-90%) is based on colors association with the product. When it comes to healthcare branding and marketing, color psychology is an

Do you own a car, or drive one? Would you say it works pretty well to get you from your house to the grocery store and back? Now, what would you say if someone gave you a wrench or two and asked you to take it apart and build a new model that would get

What’s the easy way to continue to attract more audiology patients to your practice and help provide more hearing aids? The key isn’t in focusing on hearing aids. Patients have too many choices. Instead, if you want to continue to have a practice you need to shift your focus to being known as the local

How can you keep your audiology practice afloat in the midst of the current sea change, with increased competition in hearing aid sales from everyone on the planet including the big box stores, online sales, and dang nabbit the insurance companies too. Discover where to focus your marketing and not only stay afloat but help

Find out the simple way to grow your practice even if a big box store is across the street. Sure you can let your audiology practice get steamrolled by the big stores if you do nothing. Or you could turn up the volume on your marketing and help more patients benefit from hearing aids. Just

Discover how to help more patients by using this one rarely used strategy. Watch the interview with Douglas Beck of Oticon to discover the number one patient complaint in audiology and how to solve it. Ready to reach more patients? Talk to us

Consumer healthcare marketers know millennials – generally defined as people born between 1980 and the early 2000s – are one of the most challenging segments to win over. There are countless blogs and articles about how millennials think, how to reach them and how to motivate them to act. So let’s turn the conversation around and

I speak for all of us at Dobies Health Marketing when I say this: we LOVE what we do at work every day. As healthcare marketing strategists, artists, storytellers, brand-builders and more, we feel very fortunate that our work empowers us to make a difference. While marketers everywhere have the opportunity to strengthen brands and