Running digital marketing for a multi-specialty practice requires careful coordination so that each service line gets appropriate visibility without competing against itself. We developed a unified keyword architecture and content strategy, segmented paid campaigns by service line, and built out AEO-optimized content hubs for each specialty. Reporting was consolidated into a single dashboard so the practice could see performance by service line at a glance.
Multi-Specialty Practice — Full-Funnel Digital Program
A multi-specialty clinic with 12 service lines needed a coordinated SEO, AEO, and paid search strategy that could serve each specialty without cannibalizing results. Our full-funnel digital program delivered growth across all service lines simultaneously.
12 Service Lines
Managed Simultaneously
+91%
Total Organic Traffic
2.8x
Blended ROAS (Paid)