Online Privacy and Security in Healthcare: What You Need to Know
Web privacy and security are critical concerns for healthcare organizations and consumers – that’s nothing new. However, the introduction of
November 1, 2024
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Onspire Health Marketing Partners with Freshpaint for “Privacy-First” Healthcare Marketing
Partnership Safeguards Patient Data with Best-in-Class Healthcare Privacy Platform CHARLOTTE, N.C. (October 31, 2024) – Onspire Health Marketing, a tech-enabled
October 31, 2024
Healthcare Marketers: Listen and Engage through Social Media to Learn About Your Audience
This week in our Healthcare Branding Series, let’s concentrate on the importance of listening and engaging with your social media
February 13, 2015
Healthcare Marketers: Develop a Digital Content Strategy to Enhance Your Online Presence
This week in our Healthcare Branding Series, let’s focus on the importance of digital content strategies. The meteoric rise of
January 29, 2015
Healthcare Marketers: Expand Your Reach with Online Videos
In our last blog post, we discussed the importance of giving patients what they want to see on your healthcare provider
May 7, 2012
Healthcare Websites: Giving Patients What They Want
So…what do you think of our new website? We hope you like it as much as we do, because if
April 26, 2012
Online Privacy and Security in Healthcare: What You Need to Know
November 1, 2024
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Web privacy and security are critical concerns for healthcare organizations and consumers – that’s nothing new. However, the introduction of new regulations around tracking tools and consumer targeting means that protecting sensitive data is more complex than ever. At a recent event hosted by KC Health Communicators, AJ Templin, Digital Marketing Manager, shared essential information
Onspire Health Marketing Partners with Freshpaint for “Privacy-First” Healthcare Marketing
October 31, 2024
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Partnership Safeguards Patient Data with Best-in-Class Healthcare Privacy Platform CHARLOTTE, N.C. (October 31, 2024) – Onspire Health Marketing, a tech-enabled marketing firm for medical practices, hospitals, and other healthcare organizations, has announced its innovative new partnership with Freshpaint. Freshpaint, a leading health technology provider, helps bridge the gap between patient privacy and digital marketing by
Healthcare Marketers: Listen and Engage through Social Media to Learn About Your Audience
February 13, 2015
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This week in our Healthcare Branding Series, let’s concentrate on the importance of listening and engaging with your social media audience. To engage healthcare consumers who visit your website, you must know what types of content they want. If you’re unsure, try engaging them in various ways on social media, and listen to their feedback
Healthcare Marketers: Develop a Digital Content Strategy to Enhance Your Online Presence
January 29, 2015
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This week in our Healthcare Branding Series, let’s focus on the importance of digital content strategies. The meteoric rise of the internet, social networks and mobile browsing has changed how healthcare consumers seek out information. For healthcare marketers to reach audiences with meaningful, helpful information when and where people are looking for it, it’s critical
Healthcare Marketers: Expand Your Reach with Online Videos
May 7, 2012
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In our last blog post, we discussed the importance of giving patients what they want to see on your healthcare provider website. As you plan your content strategies, think about the rapidly growing reach of online videos. They’re an effective way to build your brand by engaging your audience. Check out these related insights from a health
Healthcare Websites: Giving Patients What They Want
April 26, 2012
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So…what do you think of our new website? We hope you like it as much as we do, because if we don’t provide a helpful, informative and visually appealing experience while you’re here, then we’re just wasting space, plain and simple. This is especially true for hospital and physician practice websites. These sites should be