Healthwise E-links – Immunizations and autism
Immunizations and autism This month’s focus is on immunizations and the fears about a connection between immunizations and the development
March 16, 2016
News and Insights
Digital Marketing
Stay up to date on important industry topics with our latest news, blogs, and more.
Healthcare Marketing & the Sandwich Generation
How to Reach Consumers Who Make Healthcare Decisions for Many Like most wives and mothers, I have a say in
February 25, 2016
How to Deal With a Negative Patient Review
While you’re browsing around on search engines to see how your practice shows up, you may come across a bad
February 24, 2016
Healthwise E-links – Shared Decision Making Month
March is Shared Decision Making Month Shared decision making (SDM) is a collaborative process that allows patients and their doctors
February 18, 2016
Healthwise E-Links – Heart Health
February is American Heart Month It’s the perfect opportunity to educate and engage your members and patients about heart disease
January 25, 2016
Measuring Your Facebook Marketing Efforts
Track Insights to See What Connects with Healthcare Consumers Research shows healthcare consumers look to social media for health information
January 19, 2016
Re-branding? What you should know when changing your practice and domain name.
Due to a recent merger, it’s likely time to re-brand. Typically that also means a new practice and website domain
January 18, 2016
How to build an authentic patient experience through social media
There’s no doubt that technology has made us more connected. Because we’re more connected what we say and do is
January 4, 2016
Tips for when its time to update your address information online
Is your practice moving to a new office location? To decrease the likelihood of confused patients or minimize a drop
November 23, 2015
Healthwise Patient Education Video Content Now Available!
Engage Patients with Healthwise Video Content With the rise of sites like YouTube, Vimeo, and Netflix, it’s no doubt –
November 23, 2015
Healthwise E-links – Immunizations and autism
March 16, 2016
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Immunizations and autism This month’s focus is on immunizations and the fears about a connection between immunizations and the development of autism. It’s a great time to educate and engage your members and patients about the benefits of immunizations and discuss some of the myths that persist about vaccines and autism. The Healthwise Knowledgebase has
Healthcare Marketing & the Sandwich Generation
February 25, 2016
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How to Reach Consumers Who Make Healthcare Decisions for Many Like most wives and mothers, I have a say in all healthcare decisions for my husband, my teenager, and myself – but my influence doesn’t end there. As my 80-something mother becomes increasingly reliant on loved ones to take the reins for her well-being, I
How to Deal With a Negative Patient Review
February 24, 2016
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While you’re browsing around on search engines to see how your practice shows up, you may come across a bad review. No one wants to see them, but it happens to every practice.Reputation management is becoming one of the most powerful SEO strategies as sites like Yelp, Healthgrades, Vitals and even Google’s own Google My
Healthwise E-links – Shared Decision Making Month
February 18, 2016
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March is Shared Decision Making Month Shared decision making (SDM) is a collaborative process that allows patients and their doctors to make health care decisions together. It takes into account the clinical evidence, as well as the patient’s values and preferences. SDM helps patients get the right care at the right time. March is SDM
Healthwise E-Links – Heart Health
January 25, 2016
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February is American Heart Month It’s the perfect opportunity to educate and engage your members and patients about heart disease and a heart-healthy lifestyle. The Healthwise Knowledgebase is full of resources to help people understand how the heart works and what they can do to improve their heart health. Here’s to a healthy heart!
Measuring Your Facebook Marketing Efforts
January 19, 2016
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Track Insights to See What Connects with Healthcare Consumers Research shows healthcare consumers look to social media for health information – and more than 40% take action based on health advice they find through social media. And that’s not just the younger demographics – for example, a 2013 Florida poll of adult internet users revealed that
Re-branding? What you should know when changing your practice and domain name.
January 18, 2016
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Due to a recent merger, it’s likely time to re-brand. Typically that also means a new practice and website domain name. Due to an established history, content marketing and optimization efforts, your current website has likely developed a fair amount of domain authority. Once you switch to to a new domain, you’ll lose that authority.
How to build an authentic patient experience through social media
January 4, 2016
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There’s no doubt that technology has made us more connected. Because we’re more connected what we say and do is shared more then ever. As we begin 2016, we all need to be mindful about delivering a consistent, authentic patient experience both on and off line. That means allocating time and resources to earn the
Tips for when its time to update your address information online
November 23, 2015
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Is your practice moving to a new office location? To decrease the likelihood of confused patients or minimize a drop in your search results, it’s important to remember to update your new address information on your website and across the web as quickly as possible after your move. Here is a step-by-step guide to what
Healthwise Patient Education Video Content Now Available!
November 23, 2015
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Engage Patients with Healthwise Video Content With the rise of sites like YouTube, Vimeo, and Netflix, it’s no doubt – video is a core part of today’s web. Utilizing video is also a great way to improve patient education and increase patient engagement. Why is using video content so effective?