How Can PPC Help My Medical Website?
A study done nearly three years ago indicated that one in 20 Google searches were for health-related information. With the
October 4, 2017
News and Insights
Social Media Marketing
Stay up to date on important industry topics with our latest news, blogs, and more.
Your Medical Website Can Now Be .Health!
One of the first things that people will notice when visiting your website or reading your marketing materials is your
September 18, 2017
Five Questions to Ask About Your Online Presence
If you’re working with a marketing firm, chances are you receive monthly reporting about your site’s performance, along with a
August 30, 2017
How Can Directory Listings Help My Online Presence?
If you’re currently working with a marketing professional, or have previously partnered with any sort of online guru, there’s a
August 2, 2017
With 28 Billion Search Queries for Healthcare, It’s Important Know the Facts
According to Google, there are 28 billion search queries for healthcare related terms, 60% from a mobile device. Looking for
July 21, 2017
Tips for Optimizing Healthcare Facebook Pages
“Oh, we’ve never really tapped into the social media market since our patients don’t really use it.” If this sounds
June 27, 2017
Tech Tip of the Month – Naming Files Properly for Better Accessibility & Usability
There are several best practices you should follow when creating and naming assets for your website. Such assets may include
June 19, 2017
Website Checklist for 508 Compliance
We recently wrote a post explaining what it means to be 508 compliant. Now it’s time to offer up a
June 14, 2017
Coloplast and Practis Launch Website & Digital Marketing Program
Coloplast has partnered with Practis, and its Encounter Health program, to provide patient education content on a variety of men’s
May 2, 2017
Half of Sites Ranking Page One On Google are HTTPS
A few months ago, we spoke to the importance of having HTTPS on your healthcare sites moving forward. Now, the amount of
April 27, 2017
How Can PPC Help My Medical Website?
October 4, 2017
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A study done nearly three years ago indicated that one in 20 Google searches were for health-related information. With the internet growing at a rapid rate, sites that once ranked highly in SERPs (search engine results pages) are facing more relevant competition, and losing real estate on page one in the process. While organic SEO
Your Medical Website Can Now Be .Health!
September 18, 2017
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One of the first things that people will notice when visiting your website or reading your marketing materials is your domain name, so naturally you’ll want something eye-catching and easy to remember. In addition, your domain can help power your website by attracting the right audience via terms and domain extensions. For example, universities use
Five Questions to Ask About Your Online Presence
August 30, 2017
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If you’re working with a marketing firm, chances are you receive monthly reporting about your site’s performance, along with a few statistics about your overall online presence. However, if you’re just letting your site generate results by itself with very little outside work or don’t know the questions to ask, you might be missing out
How Can Directory Listings Help My Online Presence?
August 2, 2017
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If you’re currently working with a marketing professional, or have previously partnered with any sort of online guru, there’s a high chance that you’ve heard the term NAP used. In a nutshell, your NAP is just describing what information is being found online about your business. More specifically, it’s your Name, Address, and Phone Number.
With 28 Billion Search Queries for Healthcare, It’s Important Know the Facts
July 21, 2017
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According to Google, there are 28 billion search queries for healthcare related terms, 60% from a mobile device. Looking for help with increasing your exposure to patients on the web? Contact Practis to learn more about how we can help you advertise on Google today.
Tips for Optimizing Healthcare Facebook Pages
June 27, 2017
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“Oh, we’ve never really tapped into the social media market since our patients don’t really use it.” If this sounds like something you’d say about your practice, then you should change your stance soon. With over 41% of people saying that social media would affect their choice of a medical facility, lacking a social media
Tech Tip of the Month – Naming Files Properly for Better Accessibility & Usability
June 19, 2017
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There are several best practices you should follow when creating and naming assets for your website. Such assets may include documents, forms, images or other files that you intend to include on your website or make available as a download. Following these tips will help to improve search engine optimization efforts and file management.
Website Checklist for 508 Compliance
June 14, 2017
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We recently wrote a post explaining what it means to be 508 compliant. Now it’s time to offer up a few tips on what you can do to make sure that your site is perceivable, operable, understandable, and robust by the WCAG 2.0 standards.
Coloplast and Practis Launch Website & Digital Marketing Program
May 2, 2017
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Coloplast has partnered with Practis, and its Encounter Health program, to provide patient education content on a variety of men’s and women’s health topics covering pelvic organ prolapse, male and female urinary incontinence and erectile dysfunction. Physicians who perform these procedures can subscribe to the Coloplast Encounter Health content feed, or develop a mobile-friendly website
Half of Sites Ranking Page One On Google are HTTPS
April 27, 2017
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A few months ago, we spoke to the importance of having HTTPS on your healthcare sites moving forward. Now, the amount of secure sites that are taking up real estate on the first page of Google is increasing, and this takeover shows no signs of stopping. Currently, over 50% of the page one results in Google show HTTPS