What Should Your Do After Launching Your Healthcare Website?
So you just spent weeks, if not months, working on your medical website; compiling and writing content, reviewing images, drafting
October 17, 2018
News and Insights
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Stay up to date on important industry topics with our latest news, blogs, and more.
How to Build Trust and Grow Your Practice
What’s worth more, the money you get for helping a patient or their trust in you? One helps you pay
October 12, 2018
The Power of Corporate Merchandise: What the Right Promotional Items Can Do for Your Healthcare Brand
Do you call it swag? Do you dismiss them as tchotchkes? Or do you recognize promotional merchandise as a tangible
October 12, 2018
Patient Reviews: The Easy Way to Get New Patients Calling
Imagine this. Yesterday you twisted your ankle. It’s throbbing and you think you might even have broken it, but with
October 9, 2018
Dobies Health Marketing Named Healthy KC Company for Third Straight Year
KANSAS CITY, Mo – For the third consecutive year, Dobies Health Marketing has earned certification as a Healthy KC company
October 8, 2018
Healthlinks – American Diabetes Month
Keep your website, newsletter, and social media content fresh and engaging with Patient Education Healthwise HealthLinks. The copy promotes timely
October 2, 2018
Advancing Rural Health: Seven Steps to Service Line Marketing Strategy
Over the last few weeks, we have been discussing market challenges for rural health providers, as well as opportunities for
September 25, 2018
3 Digital Marketing Trends for the Healthcare Space
As we know, what’s trending in digital marketing can constantly change. That’s why it’s important to stay proactive with your
September 24, 2018
Which Audiology Marketing Lies Can Kill Your Practice
OK, I confess, I used to tell myself little lies too. I’d think I was reformed, and then I’d catch
September 18, 2018
Healthlinks – Breast Cancer Awareness
Keep your website, newsletter, and social media content fresh and engaging with Patient Education Healthwise HealthLinks. The copy promotes timely
September 18, 2018
What Should Your Do After Launching Your Healthcare Website?
October 17, 2018
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So you just spent weeks, if not months, working on your medical website; compiling and writing content, reviewing images, drafting the right messaging, and scrutinizing every word in every paragraph. After getting your website just right and launching it, it’s tempting to just ignore what happens next. Unfortunately, your website is not a “build and
How to Build Trust and Grow Your Practice
October 12, 2018
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What’s worth more, the money you get for helping a patient or their trust in you? One helps you pay the bills, the other—a patient’s trust—can help you build your future. Obviously, every medical practice needs to get paid or you’d be out of business. But the same is true with trust. If patients didn’t
The Power of Corporate Merchandise: What the Right Promotional Items Can Do for Your Healthcare Brand
October 12, 2018
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Do you call it swag? Do you dismiss them as tchotchkes? Or do you recognize promotional merchandise as a tangible manifestation of your brand that offers meaningful and valuable engagement with your customer base? You should. As president of a healthcare marketing firm, clients often ask me if consumers value promotional items. The data suggest
Patient Reviews: The Easy Way to Get New Patients Calling
October 9, 2018
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Imagine this. Yesterday you twisted your ankle. It’s throbbing and you think you might even have broken it, but with a steady diet of Advil you’re keeping the pain a bay. You’re at the point where, stubborn as you are, you’ve decided you need to find an orthopedist. What do you do? Do you randomly
Dobies Health Marketing Named Healthy KC Company for Third Straight Year
October 8, 2018
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KANSAS CITY, Mo – For the third consecutive year, Dobies Health Marketing has earned certification as a Healthy KC company for excellence in workplace wellness. The Kansas City-based healthcare marketing firm received Gold honors in 2018. This recognition comes from the Healthy KC Workplace Wellness initiative, a program created in 2014 by the Greater Kansas
Healthlinks – American Diabetes Month
October 2, 2018
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Keep your website, newsletter, and social media content fresh and engaging with Patient Education Healthwise HealthLinks. The copy promotes timely health themes by highlighting topics in the Healthwise Knowledgebase. Use the copy below on your website homepage or condition-specific pages, and create links to the related Healthwise Knowledgebase topics. You can also place the copy
Advancing Rural Health: Seven Steps to Service Line Marketing Strategy
September 25, 2018
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Over the last few weeks, we have been discussing market challenges for rural health providers, as well as opportunities for innovation that emerge from creating an ecosystem of health via community partnerships and an emphasis on the value of primary care. With primary care alignment supporting the rural health ecosystem, critical access hospitals and rural
3 Digital Marketing Trends for the Healthcare Space
September 24, 2018
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As we know, what’s trending in digital marketing can constantly change. That’s why it’s important to stay proactive with your online presence. Because healthcare changes just as often (if not more), the feat of staying in-the-know about digital marketing trends can seem daunting and nearly impossible. Although all trends are important to follow, narrowing it
Which Audiology Marketing Lies Can Kill Your Practice
September 18, 2018
No Comments
OK, I confess, I used to tell myself little lies too. I’d think I was reformed, and then I’d catch myself again. I’d tell myself things like: “It’s non-fat, so it’s OK.” “This time I’m totally committed to keeping my New Year’s Resolutions.” “People aren’t buying because the economy is bad.” “French fries count as
Healthlinks – Breast Cancer Awareness
September 18, 2018
No Comments
Keep your website, newsletter, and social media content fresh and engaging with Patient Education Healthwise HealthLinks. The copy promotes timely health themes by highlighting topics in the Healthwise Knowledgebase. Use the copy below on your website homepage or condition-specific pages, and create links to the related Healthwise Knowledgebase topics. You can also place the copy