New Community Give-back Program Inspires Healthy Eating, One Apple at a Time
Dobies Health Marketing launches “Apple a Day” – a program for corporate sponsors to choose a school and provide fresh,
April 6, 2017
News and Insights
What’s new at Onspire Health Marketing
Stay up to date on important industry topics with our latest news, blogs, and more.
How to Make Healthcare Marketing Engaging
With over 74% of people using the internet engaging in social media, it’s more important now than ever before to
March 24, 2017
Know What You are Paying for When it Comes to Online Marketing
It seems that there are more and more options for marketing your practice online. Today you can advertise just about
March 23, 2017
How to Market New Healthcare Procedures Using Your Main Site
As a provider, taking on a new product or service line can be both exciting and daunting at the same
March 22, 2017
What Differentiates a Healthcare Market Leader? One Word: Strategy
The healthcare industry is undergoing radical and disruptive change, creating unique opportunities for healthcare organizations to “think differently” and establish
February 28, 2017
How to Use Video to Educate & Engage Your Patients
Educating patients is vital to improving quality and getting buy-in As healthcare providers today, you have the responsibility to not
February 16, 2017
Why You Should Let ONE Agency Handle Your Marketing
If you’re in the healthcare space, you understand that marketing is becoming more and more of a necessity to help
February 15, 2017
Tips to improve your users experience after you go responsive
So you updated to a responsive site. Now you think you’re all set, right? Nope … it’s just the beginning.
February 9, 2017
12+ Reasons Your Practice Online Reputation May Be At Risk
Is your online reputation putting your practice at risk? Managing your reputation used to be simple. You provided top notch
February 6, 2017
Reflections on 25 Years of Leading and Living with Authenticity
Dobies Health Marketing started in 1992 with the goal of creating healthier brands for our clients. Twenty-five years later, we
February 1, 2017
New Community Give-back Program Inspires Healthy Eating, One Apple at a Time
April 6, 2017
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Dobies Health Marketing launches “Apple a Day” – a program for corporate sponsors to choose a school and provide fresh, organic apples and nutrition education to local children, teens and families April 6, 2017 – KANSAS CITY, Mo. – Dobies Health Marketing and Natural Grocers came together yesterday at Cristo Rey Kansas City to teach
How to Make Healthcare Marketing Engaging
March 24, 2017
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With over 74% of people using the internet engaging in social media, it’s more important now than ever before to make sure your practice is keeping up with your internet presence. Often, we hear from certain specialties that feel their demographic doesn’t utilize most features of online marketing, and that they don’t need to invest.
Know What You are Paying for When it Comes to Online Marketing
March 23, 2017
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It seems that there are more and more options for marketing your practice online. Today you can advertise just about anywhere, including on mobile, social media, online directories and by geotargeting, to name a few. In addition, for a monthly fee, you can buy-in to a number of different services that will manage your online directory
How to Market New Healthcare Procedures Using Your Main Site
March 22, 2017
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As a provider, taking on a new product or service line can be both exciting and daunting at the same time. If you’ve got a great marketing plan, and know that you have patients lined up, you can literally see the success you’re about to have. However, if you don’t have a marketing plan, and
What Differentiates a Healthcare Market Leader? One Word: Strategy
February 28, 2017
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The healthcare industry is undergoing radical and disruptive change, creating unique opportunities for healthcare organizations to “think differently” and establish market positions through innovative new approaches. There has never been a more critical time to lead with a clear and distinctive strategy, and by doing so, dominate in market. Developing a market strategy requires a
How to Use Video to Educate & Engage Your Patients
February 16, 2017
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Educating patients is vital to improving quality and getting buy-in As healthcare providers today, you have the responsibility to not only provide care for your patients, but also educate, engage and inspire them to be proactive with their own care. Through education, patients are made aware about their condition, treatment options and ways to stay
Why You Should Let ONE Agency Handle Your Marketing
February 15, 2017
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If you’re in the healthcare space, you understand that marketing is becoming more and more of a necessity to help you stand out. You may even fall in one of two categories; those who try and do everything in house, or those who employ a firm to take care of it for them. While both
Tips to improve your users experience after you go responsive
February 9, 2017
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So you updated to a responsive site. Now you think you’re all set, right? Nope … it’s just the beginning. Now that you’ve gone responsive (mobile-friendly), do you know how your users are actually using your mobile site? It’s an important thing to know as more and more patients search directly from their mobile device.
12+ Reasons Your Practice Online Reputation May Be At Risk
February 6, 2017
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Is your online reputation putting your practice at risk? Managing your reputation used to be simple. You provided top notch patient care and word spread in your community. You built your reputation with professional, quality care and satisfied patients. Today, with more communication happening online than offline, that’s not enough. Whether you like it or
Reflections on 25 Years of Leading and Living with Authenticity
February 1, 2017
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Dobies Health Marketing started in 1992 with the goal of creating healthier brands for our clients. Twenty-five years later, we are proud to serve as a thought leader and trusted strategic consult in the ever-changing healthcare environment. Over the years, I have identified attributes that have allowed our firm to succeed and flourish. I have