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Imagine this. You reach into your jacket pocket and pull out a check for $132,000. Don’t you love finding money…
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Imagine this. You reach into your jacket pocket and pull out a check for $132,000. Don’t you love finding money…

It’s a new year! If your goal is to improve your hospital or healthcare practice brand this year, we have

The story behind our new look & what it means for healthcare marketers Can you spot what’s different about us?

Last week, we released a new white paper for one of our clients to highlight the growing use of mobile

Don’t tell anyone, but when I was a kid I used to have this recurring nightmare. I’d dream there was

Considering using your logo on your website, marketing materials or letterhead? Think twice before you do. Read the following first.

Last week, my wife got a call from her Aunt Jean, wanting to know if our daughter’s new “baby lady”

Here is our best case scenario for email address configurations. Please note that the email set-up for each client tends to differ somewhat based on historical choices they have made and these are only guidelines.
Here’s a fact about your practice you probably know… For each patient who willingly walks in the door and you see, there are three more who could use your services who never call.

Technology is rapidly changing healthcare. Mainstream devices can now go far beyond provider-patient communication and into specialized patient care, and

Imagine this. You reach into your jacket pocket and pull out a check for $132,000. Don’t you love finding money… You know, when you reach in your pocket and find a $20 bill you had forgotten about. Even though it was yours to start with… it feels like a gift. So about that $132,000. I’m

It’s a new year! If your goal is to improve your hospital or healthcare practice brand this year, we have several tips to get you started on a path to success. This week’s topic is what it means to live your brand. Living your Brand: Why, How, What and Who When you communicate a brand

The story behind our new look & what it means for healthcare marketers Can you spot what’s different about us? Hint: look in the upper left corner of your screen. We have a new logo! We are VERY excited because our new logo illustrates something unique about us: our three-part process for making companies healthier.

Last week, we released a new white paper for one of our clients to highlight the growing use of mobile apps by specialty physicians. In tracking physician communication patterns over the past four years, we found mobile health technologies are steadily gaining ground as a preferred form of communication and information retrieval. The white paper

Don’t tell anyone, but when I was a kid I used to have this recurring nightmare. I’d dream there was a monster under my bed. And I’d have to turn on my bedside light and look under the bed to make sure it wasn’t there before I could rest easy and go back to sleep.

Considering using your logo on your website, marketing materials or letterhead? Think twice before you do. Read the following first. Why do people love logos? If I asked you to describe or draw Nike’s logo, or Apple or Shell’s logos (the names of these 2 are a bit of a giveaway) or Audi’s logo –

Last week, my wife got a call from her Aunt Jean, wanting to know if our daughter’s new “baby lady” had arrived. You see, Aunt Jean is the last surviving sister of three and she makes it a point to keep tabs on her family, probably just like a lot of your patients. Two things

Here is our best case scenario for email address configurations. Please note that the email set-up for each client tends to differ somewhat based on historical choices they have made and these are only guidelines.
Here’s a fact about your practice you probably know… For each patient who willingly walks in the door and you see, there are three more who could use your services who never call.

Technology is rapidly changing healthcare. Mainstream devices can now go far beyond provider-patient communication and into specialized patient care, and things are just getting started. In other words, what we’ve done so far with healthcare innovation pales in comparison to what we haven’t done…yet. For healthcare marketers, that means: You must understand and embrace healthcare